“#Lookup captured our endless pursuit of optimism”, says Saket V. Rao, Vice President and Head of Brand, Housing.com

In Conversation with Saket V. Rao, Vice President and Head of Brand, Housing.com Let’s look at your success path; can you give our readers a bird’s eye view of your career till now? I have always been a sincere student of marketing In my first year of graduation by some stroke of luck (and academia)

“The next big innovation is probably going to be related to how products get delivered to the doorstep of the consumer”, says Albinder Dhindsa, Co-Founder, Grofers

In conversation with Albinder Dhindsa, Co-Founder, Grofers How and when did you feel the need to start Grofers? What makes Grofers different from the other grocery apps in the market? We used to be a delivery service for local merchants and realized that the ordering process from these shops was still unreliable, offline and unorganized. Hence, we

“Product Managers stand strongly between the technology and business teams”, says Varun Kumar, Product Manager, ShopClues

In conversation with Varun Kumar, Product Manager, Shopclues Please walk us through your professional & academic background. Can you also brief us about your role in ShopClues? I completed my graduation in Computer Science from Lucknow and then got placed in IBM as a software engineer. Post that I moved to TCS and worked there

Parallels in the evolution of Cricket & Marketing

By Vedanarayanan Vedantham Cricket has gone through multiple rounds of evolution over the last several decades. It started off with just one format – Test Cricket. Excellence during this period demanded attributes such as patience, persistence, technical expertise. With the advent of the shorter One Day international format, innovation, flexibility and an ability to make

“We want to reach a point where there is no education barrier for using our product”, says Manas Wadhwa, Co-Founder & CEO, WeddingPlz.com

In conversation with Manas Wadhwa, Co-Founder & CEO, WeddingPlz.com How and when did you feel the need to start WeddingPlz? Was it based on a personal experience or did you simply see it as an existing gap in the market? The story begins when we started Virtual Space Infotech, a company that creates virtual tours,

“We started offline stores to provide a holistic experience to our customers”, says Vikram Chopra, Co-founder, FabFurnish

In conversation with Vikram Chopra, Co-founder, FabFurnish How and when did you feel the need to start FabFurnish? Was it based on a personal experience or did you simply see it as an existing gap in the market? Indian home and furniture is a $20bn market and growing at a fast pace but surprisingly lacks

“I admire Iain MacKay, CFO, HSBC for the calmness and honesty he demonstrates”, says Rohit Dogra, Senior Vice President, HSBC

In conversation with Rohit Dogra, Senior Vice President, HSBC Can you tell us a little about yourself and your journey as a senior finance professional? I am a Senior Vice President at HSBC Global Finance Center. I lead the reporting, analysis and planning of business performance for global costs of the firm, with detailed analysis

“A truly fantastic product does not need extensive marketing at all and that should be the standard to strive for”, says Mohit Ahuja, VP Marketing, foodpanda

In conversation with Mohit Ahuja, VP Marketing, foodpanda Can you elaborate on your journey to where you are today? Can you also brief us about your role in your current organization? Believe it or not, I started off as an intern in foodpanda and in just two years I am the Director & Vice President,

“Best insights and tips will come from your users. Meet them and plough back the learnings”, says Karan Kumar, Product Marketing Manager, Citibank

In conversation with Karan Kumar, Product Marketing Manager, Cards Product Business, Citibank India Could you tell us a little about your professional and academic background and how you came to become the Product Marketing Manager @ Citibank India? Am a firm believer in the saying – ‘where you are ought to be , you shall be’. I

“Corporate banking requires a good mix of Relationship skills, EQ, credit understanding and common sense”, says Monu Jain, EVP, IndusInd Bank

In conversation with Monu Jain, Executive Vice President, Business Head – Commercial Banking, India (ex West) What does a typical work day in your life look like? I work in the role of a leader who manages a large team to drive revenues for the Region. An average work day is typically hectic for me with

“IBM has a performance-based culture that talented people find very attractive”, says Reena Roy, Social Media Recruitment & Branding Leader, IBM

In conversation with Reena Roy, Social Media Recruitment & Branding Leader, IBM Can you describe your role @ IBM? What does it mean to be the “Social Media Recruitment & Branding Leader”? In my current role, my focus is to integrate social media into the India recruitment strategy. Adopting newer and agile ways to connect

“We look for smart, creative, original thinkers with a serious can-do attitude who come up with solutions”, says Shashank ND, Founder & CEO, Practo

In conversation with Shashank ND, Founder & CEO, Practo How and when did you feel the need to start Practo? Was it based on a personal experience or did you simply see it as an existing gap in the market? We started Practo with the vision to help mankind live healthier, longer lives by making better

“Our focus is on customer satisfaction, everything else is organized around this goal”, says Girish Kundlani, Co-founder & Director, Big Rattle Technologies

In conversation with Girish Kundlani, Co-founder & Director, Big Rattle Technologies How and when did you feel the need to start ‘Big Rattle Technologies’? What was the vision and how has it changed over the years? I always wanted to have my own setup and was waiting for the right opportunity. I had a product

“Building value through differentiation & meaningful connections is the key”, says Neha Savardekar, Director, Brand Communications, DDB

In conversation with Neha Savardekar, Director, Brand Communications, DDB Can you tell us about your professional & academic background? Please brief us about your role at DDB Mudra? I am a Chemistry graduate from Mumbai University. I also learned German and did my PGDBA from Indo German Chamber of Commerce. Post gaining relevant work experience

“Technology innovation @ Edureka will change the entire learning experience”, says Lovleen Bhatia, Co-founder, Edureka

In conversation with Lovleen Bhatia & Kapil Tyagi, Co-founders, Edureka What was the original source of inspiration for you to start Edureka? (Was it based on a personal experience or did you simply see it as an existing gap in the market?) It was a mix of both. It was definitely personal, as we both

Rockstar Recruiters on iimjobs.com – January 2015

And we are back with yet another list of the top recruiters for the month that went by. With the holidays behind us and the New Year looming ahead, a lot of companies are hiring. Recruiters have been busy posting awesome jobs and taking action on a number of applications received. While every recruiter is different, all

“We are no longer the demography but also the psychography of our demand landscape”, says Paresh Baghel, Business Strategist, Escorts Group

In conversation with Paresh Baghel, Business Strategist, Escorts Group Please tell us about your professional & academic background. Can you also brief us about your role in your current organization?  I am an electrical engineer and an MBA in Finance from Asian Institute of Management, Manila (Batch 2008). I started my career in front end

“I always thought of applying technology to solve real world problems”, says Piyush Agarwal, CEO & Founder, Superprofs.com

In conversation with Mr. Piyush Agrawal , CEO and Founder, Superprofs.com (Aurus Network) How and when did you feel the need to start Aurus Network? Was it based on a personal experience or did you simply see it as an existing gap in the market? When I was pursuing my education in Stanford University, I started

“A good product manager should know how to say no”, says Wishy Arora, Senior Manager – Mobile Products at Cleartrip.com

In conversation with Wishy Arora,  Senior Manager – Mobile Products at Cleartrip.com Please tell us about your professional & academic background. Can you also brief us about your role in your current organization? I completed my B.E. in Computer Engineering from Pune University. Around mid-way through engineering, I’d already decided that an MBA was the

“Our strategy is to market great content and recognize the users”, says Amit Ranjan, Co-founder & Director of Operations, Slideshare

In conversation with Amit Ranjan, Co-founder & Director of Operations, SlideShare (a LinkedIn company) How and when did you feel the need to start SlideShare? Was it based on a personal experience or did you simply see it as an existing gap in the market? A casual conversation with my sister made us both realize that