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“Being customer-centric is one of the most important pillars for any organization that wants to build brand loyalty and emotional attachment”, says Rohan Prasher, Corporate Brand Manager, Asian Paints

In conversation with Mr. Rohan Prasher, Corporate Brand Manager @ Asian Paints. Please tell us about your professional & academic background. What responsibilities does your designation entail? With over 8 … Continue Reading “Being customer-centric is one of the most important pillars for any organization that wants to build brand loyalty and emotional attachment”, says Rohan Prasher, Corporate Brand Manager, Asian Paints

“Key determining factor in success of any product is deep understanding of your customer’s need”, says Amit Agrawal, Vice-President of Development (HSGBU), Oracle

In conversation with Mr. Amit Agrawal, Vice-President of Development (HSGBU), Oracle Please tell us about your professional & academic background. Can you also shed some light on your role and … Continue Reading “Key determining factor in success of any product is deep understanding of your customer’s need”, says Amit Agrawal, Vice-President of Development (HSGBU), Oracle

grofers

“The next big innovation is probably going to be related to how products get delivered to the doorstep of the consumer”, says Albinder Dhindsa, Co-Founder, Grofers

In conversation with Albinder Dhindsa, Co-Founder, Grofers How and when did you feel the need to start Grofers? What makes Grofers different from the other grocery apps in the market? We used … Continue Reading “The next big innovation is probably going to be related to how products get delivered to the doorstep of the consumer”, says Albinder Dhindsa, Co-Founder, Grofers

“Our strategy is to market great content and recognize the users”, says Amit Ranjan, Co-founder & Director of Operations, Slideshare

“Our strategy is to market great content and recognize the users”, says Amit Ranjan, Co-founder & Director of Operations, Slideshare

In conversation with Amit Ranjan, Co-founder & Director of Operations, SlideShare (a LinkedIn company) How and when did you feel the need to start SlideShare? Was it based on a personal … Continue Reading “Our strategy is to market great content and recognize the users”, says Amit Ranjan, Co-founder & Director of Operations, Slideshare

“A brand should speak to the customer at an emotional level”, says Abhipraya Kaviratna, AVP Marketing, MakeMyHome.com

In Conversation with Abhipraya Kaviratna, AVP Marketing, MakeMyHome.com Please tell us a little about your professional & academic background.Can you also brief us about your role in your current organization? … Continue Reading “A brand should speak to the customer at an emotional level”, says Abhipraya Kaviratna, AVP Marketing, MakeMyHome.com

“We pioneered the marketplace model in India”, says Sanjay Sethi, CEO and Co-founder, ShopClues.com

Coffee with the CEO – In conversation with Sanjay Sethi, CEO and Co-founder, ShopClues.com Where do you wish to take ShopClues.com in the next five years? What is your vision … Continue Reading “We pioneered the marketplace model in India”, says Sanjay Sethi, CEO and Co-founder, ShopClues.com

praveen sinha

“Trust, adoption and customer maturity are the real issues that need tackling on an immediate basis”, says Praveen Sinha, Co-Founder & Managing Director, Jabong

Coffee with the CEO – In conversation with Praveen Sinha, Co-Founder & Managing Director, Jabong Tell us what had driven you to venture into e-commerce and start Jabong? I had … Continue Reading “Trust, adoption and customer maturity are the real issues that need tackling on an immediate basis”, says Praveen Sinha, Co-Founder & Managing Director, Jabong